TRU BY HILTON
About Tru by Hilton:
Tru by Hilton is a vibrant hotel brand offering a fresh and affordable lodging experience for modern travelers. Launched in 2016, Tru by Hilton focuses on providing a youthful and energetic atmosphere with contemporary design, efficient amenities, and friendly service.
Project Details:
Ideoli Group was selected to help design and create an outdoor light fixture that would provide a lasting impression for guests upon arrival at Tru by Hilton’s new hotel locations. The client sought a cost-effective yet luxurious design that would elevate the brand’s visual appeal.
Innovative Design:
Ideoli designed, prototyped, and created the LED circular surface mount fixture. The fixture features energy-efficient LED lighting, producing over 3000 lumens, and is ETL certified for wet locations. It is available in multiple diameter sizes to suit various outdoor spaces.
Attention-Grabbing Aesthetics:
The design aimed to address the client’s need for an eye-catching piece that would leave a lasting impression on hotel guests. Through several design iterations and prototypes, Ideoli perfected the product to fit the desired space and aesthetic.
Material Studies and Prototyping:
Leveraging extensive material studies and longevity testing, Ideoli created multiple samples and prototypes to achieve the desired look and functionality. The final product combined durability with a luxurious appearance.
Cost-Effective Engineering:
Ideoli engineered a version of the circular surface mount fixture with tailored specifications, ensuring the client’s financial goals were met without compromising on quality or design.
Impact:
The custom outdoor light fixture provided by Ideoli Group significantly enhanced the exterior aesthetic of Tru by Hilton hotels. The luxurious and energy-efficient lighting solutions helped create a welcoming and memorable first impression for guests, aligning perfectly with Tru by Hilton’s vibrant and modern brand ethos. This collaboration demonstrated Ideoli’s ability to deliver tailored, high-quality lighting solutions that meet the specific needs and goals of hospitality clients.
[6]
designers
[450m2]
area
[4]
months
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client:
David Oswald
project type:
Interior Design
date:
November 22,
2020
Strategy:
Minimalistic
