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    client:
    David Oswald
    project type:
    Interior Design
    date:
    November 22, 2020
    Strategy:
    Minimalistic

    Fogo de Chão is a Brazilian chain of rodízio-style steakhouses founded in 1979 by brothers Arri and Jair Coser. The restaurant chain specializes in Southern Brazilian cuisine, primarily serving churrasco barbecued meats and traditional side dishes.

    Ideoli was recently tasked by its client to create a custom, high-end statement piece chandelier and other matching fixtures to help transform their new flagship restaurant. The new and up-scale restaurant spans more than several thousand square feet, calling for a large statement chandelier to draw attention when guests arrive. The client also had a concise, high-end style and design they aimed to embody throughout the restaurant, especially with this central chandelier.

    Tasked with creating the showcase chandelier for the restaurant’s entry way, we needed to consider many intricate details that would help provide the ideal lighting display for end users. The fixture itself required luxury style finishes in polished bronze and matte black, plus the latest LED technology. We made sure that each detail was on point, especially considering where the light would be coming from versus how light would be outputted – either pointing up on the LED ring or down on the LED ring. Additionally, Ideoli created other similar smaller chandelier variations that were customized to offer the optimal experience for guests.

    The all-new, stunning LED ring chandelier is proof that client needs are at the forefront of development at Ideoli. By understanding the goals, the client was trying to achieve – draw attention, embody a luxury experience, and gently illuminate the atmosphere – Ideoli was able to design an effective product while delivering a price point that allowed for a multi-location rollout.

    [6]

    designers

    [450m2]

    area

    [4]

    months