A national fast food restaurant chain approached Ideoli to create a lighting fixture that would not only elevate the ambiance of the dining area, but would also serve as a branding element and focal point for guests to enjoy while dining in. Known for its custom furnishings, fixtures and lighting products, Ideoli took to the drawing board to create a lighting product that would invigorate and upgrade the brand’s dining area image.
Inspired by the company’s iconic logo, Ideoli developed a star-shaped LED light fixture that would be installed throughout the brand’s restaurant locations nationwide. The Star Logo Lighting Fixture is produced in three sizes that match the brand’s signature colors and effortlessly invigorate the restaurant’s dining space.
PROVIDE A COST-EFFICIENT PRODUCT WITH TOP-QUALITY END RESULT: The Star Logo Lighting Fixture was custom designed to match the brands recognizable logo. In order to appeal to the franchisees, Ideoli had to keep prices competitive while keeping quality a top priority. To do so, Ideoli researched and committed to using materials that offered flexibility during the building process which helped cut costs for the end product.
DELIVER CONSISTENT PRODUCT WHICH ALIGNS WITH BRAND IMAGE: Based on the requests and input from the client, Ideoli needed to develop a product that would embrace the brand’s already-established brand and turn it into a lighting masterpiece. The Star Logo Light Fixture fits seamlessly into the restaurant’s dining rooms, providing a focal point for diners to enjoy. With thousands of locations nationwide, Ideoli also ensured that the mass production of this product kept quality consistent for each fixture.